Friday, 3 August 2012

Magento Webshop for E-commerce Success

Magento webshop is ideal for e-commerce online business owners. Magento is a popular platform that comes with customizations and templates to ensure that the web shop is user friendly for the customers. The functionality and flexibility of the platform allows users with product preview with information. 
Here are certain factors that are behind the success of Magento webshop:
  •  It is a feature-rich online e-commerce platform for businesses.
  • It is open-source, which allows a Magento expert to customize the platform according to the business requirement.
  • It can be downloaded for free and comes with design templates to ensure that the entire shopping experience is pleasurable for the customers.
  • Magento webshop also allows Magento experts to download plug-ins and add-ons to expand its capabilities. Magento offers business owners with opportunities for expansion and growth.
  • Magento offers e-commerce shopping portals that are unmatched, unrivaled and offers rich online experience.
  • It has an intuitive interface with administration panel. This panel plays a vital role in the design and layout of the web shop.
  • Magento webshop comes with layered navigation and this act as a filtering mechanism for products that fall within a category. 
Apart from these features, Magento also has important features like marketing reminders and automated email features. The automated email feature allows merchants to retain their customers with email reminders on product promotions and discounts. The web shop also allows online merchants to improve their marketing and sales efforts. Moreover, it can be used to create customer profile and marketing campaigns.  

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